Bell Textron appoints Robin Wendling as European MD

Bell Textron's Robin Wending is backed by 15 years of rotorcraft sales experience.

Bell Textron has appointed Robin Wendling as its new European MD, Commercial Business to lead sales in the region.

After joining the manufacturer nine years ago, Wending has led regional sales in Western Europe delivering both single helicopter and fleet acquisitions. He played a critical role in securing the first ever Bell 525 fleet deal with Norwegian energy company, Equinor, for 10 aircraft, according to the company.

“The agreement marked the first sale for this new generation of aircraft, paving the way for a future of success on energy, search and rescue missions, and governmental missions,” said the company.

Wending was said to have driven significant growth of Bell 429 sales in Western Europe. The helicopter’s key markets include: mountain rescue, helicopter emergency medical services (HEMS) and law enforcement. He also worked on the first sales and deliveries of Bell’s latest model, the Bell 505 and supported its entry into the European market as it carries on the Bell 206 Jet Ranger legacy.

Commenting on his new role, Wending said: “With great successes this year including the first-ever Bell 525 deal for 10 aircraft to Equinor, SUBARU Bell 412EPX sale to Sarajevo Canton Ministry of Interior and continued Bell 505 sales, I’m excited for Bell’s future and honoured to lead this strong team in providing exceptional aircraft to European operators.”

Wending brings 15 years of rotorcraft sales experience, closing deals in Asia-Pacific (APAC), Latin America and European markets. He holds a Master’s degree from Kedge Business School, southern France in International Business and Trade.

Meanwhile, earlier this month, Bell appointed Japan General Aviation Service (JGAS) as its new Bell 505 authorised dealer in Japan.